Skip to main content

10% of april sales support the autistic women and nonbinary network

the secret ingredient decaf

decaffeinated nootropic boosted beauty elixir

8 Reviews

+ 200mg of l-theanine

it’s a universal truth that when you look good, you feel good and when you feel good, you do good. the secret ingredient is the key to achieving all three. formulated with ingredients designed to elevate your best self, this daily drink mix was created with love to enhance your hair, skin and nails, inspire and empower you to chase after your biggest, wildest dreams and give back to the causes that are important to you.

GOOD TO KNOW

low calorie

sugar free

fat free

vegan

keto-friendly

gmo free

dairy / soy / nut free

made in the usa

woman-owned

subscribe and save!

1

get interest-free payments with

afterpay

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

sugar-free

only 10 calories

mood + productivity boost*

It’s a universal truth that when you look good, you feel good and when you feel good, you do good. The Secret Ingredient is the key to achieving all three. Formulated with ingredients designed to elevate your best self, this daily drink mix was created with love to enhance your hair, skin and nails, inspire and empower you to chase after your biggest, wildest dreams and give back to the causes that are important to you.

look good

by using vitamins a, c, d3, e,
biotin, sodium and hyaluronic acid to support healthy hair, skin, and nails.

feel good

by using l-theanine, thiamine hcl (b1) to help support elevated mood, mental clarity, focus, + productivity.

do good

the secret to iconic beauty is hidden in your daily routine. dream big. start small. but most of all start.

tsi decaf benefits

the secret ingredient is a revolutionary approach to iconic beauty that works from the inside out to help you look good, feel good and do good.

The Secret Ingredient is more than just a beauty elixir, more than a nootropic, and more than an essential vitamin blend, but rather a first-of-its-kind blend of all three.


Where most drink mixes on the market work to enhance healthy hair and nails or youthful, hydrated skin or elevate mood or promote productivity or focus or support cognitive function, The Secret Ingredient actively works to promote them all in one revolutionary elixir.

key ingredients

explore more of
the secret ingredient decaf

the secret ingredient is specifically designed for those who are looking for an all-in-one solution to help take their beauty, mood, focus and productivity to the next level when it comes to how they look on the outside and feel on the inside

the secret ingredient decaf
is for you if:

✦ You’re looking for a simple, yet delicious addition to your beauty routine.

✦ You’d like extra focus, clarity and creativity to help you crush your to-do list.


✦ You’re seeking a mood boost while embracing your own personal journey.

fun facts + science-y things

tsi is packed full
of antioxidants

what are those you ask? picture them as miniature bouncers, and you are the headliner at the club, and a whole bunch of people who are not on the list are trying to get in (free radicals), antioxidants keep those uninvited guests out of your body. let’s party.

feeling moody?

moods may not be as strong as emotions, but they have power to impact your motivation, decision-making, social interactions and attention span. which is why we've packed the secret ingredient with l-theanine and thiamine hcl (b1) to elevate your mood and give you the power to make every day your best.

sparkles + plants
for your brain

there is evidence of the use of plants to influence mood and cognition dating back more than 10,000 years ago. so while we’d like to claim we’ve created a new way to take care of your brain, we’ve really just dressed her up all fancy to take her out on a night on the town.

Customer Reviews
5.0 Based on 8 Reviews
5 ★
100% 
8
4 ★
0% 
0
3 ★
0% 
0
2 ★
0% 
0
1 ★
0% 
0
Customer Photos
100reviewers would recommend this product Write a Review

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
MB
07/11/2023
Michaela B.
United States United States
I recommend this product

Delicious!

Amazing product! I love the glitter as soon as you shake it. I am sensitive to caffeine so the decaf was the perfect amount of caffeine. The taste was wonderful. I love the fact that you can taste the flavor and it’s not overwhelming at the same time. Definitely buying

Y
07/11/2023
Yvette
United States United States
I recommend this product

My new go-to decaf drink!

I love taking care of my body and feeling good and the secret ingredient, especially the essential vitamins blend it contains, helps me do that. All the other amazing stacked benefits of drinking this product feel like cherries on top. Honestly, this is the best and my new go-to decaf drink! Not only is it refreshing and easy to mix into my water, but also the edible glitter sparkles so beautifully and the pigmented pink powder gives me an immediate mood boost.

iconic beauty by bryiana dyrdek the secret ingredient decaf Review
AH
07/08/2023
Aiko H.
United States United States
I recommend this product

Glam and delicious!

Tried the secret ingredient and was blown away by how delicious it is. Not too sweet but great strawberry lemonade flavor, and I definitely noticed a little energy boost. As an extra bonus it's so cute with a gorgeous pink color and it shimmers, living for the Barbie vibes!

iconic beauty by bryiana dyrdek the secret ingredient decaf Review
SG
07/08/2023
Shay G.
United States United States
I recommend this product

This drink is ICONICALLY FABULOUS!

She is beauty, she is grace & she has an amazing taste!! The flavor is spot on and not too overpowering, I love that I can get creative & mix it not just in my water, but in some of my other favorite drinks too! & on top of everything this magic potion makes you sparkle inside & out (literally)! I can’t wait to try the caffeinated version next

iconic beauty by bryiana dyrdek the secret ingredient decaf Review
J
07/06/2023
Jessica
United States United States
I recommend this product

I'M SO HAPPY THIS EXIST!

This elixir tastes really good! I have tried other elixir's in the past and this one is on the top of my list. Not only does it taste good but it has the prettiest packaging ever!!!

iconic beauty by bryiana dyrdek the secret ingredient decaf Review

in honor of breast cancer awareness month 20% of october proceeds benefit the pink fund

sign up + join the party!

get exclusive access to our iconic beauty world including exclusive content, self love tips & tricks, new product launches & more!

© 2023 iconic beauty, llc. All Rights Reserved.